Privacy Policy Clear by design.

This Statement governs the manner in which Puget Sound Firearms collects and further processes personal data about individuals who use PSF products or services.

We encourage you to read this Statement carefully and to check this page periodically to review any changes made in accordance with its terms.

This Statement does not apply to PSF employees, secondees, temporary workers, or other staff when their personal information is processed in connection with the roles they perform for Puget Sound Firearms.

Personal information, also commonly referred to as personally identifiable information or personal data, is information that may be used to identify you or another individual to whom the information relates.

When you provide information directly through pugetsoundfirearms.com, you will generally know what information is being requested and collected.

• Identifying information, including names, email addresses, telephone numbers, and related contact details
• Account information and user-submitted profile details
• Commercial information, including orders, purchase history, payments, and customer-service activity
• Website traffic, browsing activity, and interaction data
• Information submitted through support, contact, or privacy requests

Puget Sound Firearms may use personal information for the following business and operational purposes:

• Enforcing policies, terms, and conditions
• Tracking and monitoring website usage
• Analyzing website visitor behavior
• Improving website performance and visitor engagement
• Providing customer service, sales, and support
• Answering questions and responding to requests
• Creating and administering user accounts
• Communicating marketing and sales promotions
• Communicating company and policy information
• Filling and managing orders and support requests
• Obtaining customer feedback
• Processing privacy requests

Puget Sound Firearms may collect personal information through the following sources and customer interactions:

• Websites and online account activity
• Telephone calls and text communications
• Browser extensions, where applicable
• Email messages and electronic correspondence
• Orders, payments, and customer-service interactions

We may provide relevant categories of personal information to PSF employees, consultants, affiliates, service providers, or other businesses or persons when they process that information on our behalf in order to provide services to you.

In those circumstances, we require the receiving parties to protect the confidentiality of the information in a manner consistent with this Privacy Policy.

We will not share personal information with unrelated third-party companies for their own commercial or marketing use without your consent, except as part of a specific program or feature for which you have the ability to opt in or opt out.

Legal and business disclosures

Puget Sound Firearms may also release personal information:

• When we have a good-faith belief that disclosure is necessary to comply with applicable law
• To enforce our terms, policies, or other agreements
• To protect PSF against liability or defend against claims
• To protect the rights, property, safety, or welfare of customers, users, PSF, or the public
• In response to a court order, subpoena, search warrant, or other lawful request
• In connection with an acquisition, merger, reorganization, sale, or transfer involving PSF or its assets

Puget Sound Firearms is committed to processing personal data securely. We use appropriate data-processing practices and technical and organizational measures intended to protect personal data against unauthorized access, alteration, disclosure, or destruction.

The Internet and mobile networks are not inherently secure, and we cannot provide an absolute assurance that personal information transmitted through them will remain secure at all times. Transmission of personal information over the Internet is at your own risk, and you should use secure systems when accessing websites, apps, accounts, or devices.

Your account responsibilities

You are responsible for keeping your account credentials safe and confidential. You should use secure passwords, update credentials when appropriate, and notify Puget Sound Firearms promptly if you become aware of unauthorized access or misuse.

We may contact you by email, text message, or other electronic means from time to time to provide information relating to products, services, promotions, or updates that may be of interest to you.

Marketing communications include instructions for unsubscribing or opting out. You may also use any unsubscribe tools provided through our website, account services, or communications.

If you unsubscribe from marketing or advertising communications, we may continue to contact you when needed to carry out your instructions, complete requested purchases, administer your account, provide transaction or service updates, or comply with applicable law.

A cookie is a small file placed on your device when you visit a website. It may record information about your device, browser, preferences, website activity, or browsing habits.

Puget Sound Firearms may process personal information through cookies and similar technologies in accordance with applicable law and any cookie controls made available through the website.

By using a PSF website, service, app, account, or device, where applicable, you acknowledge this Privacy Policy.

If you do not accept the terms of this Policy, you should discontinue use of the applicable PSF website, service, account, app, or device.

Puget Sound Firearms reserves the right to modify this Privacy Policy from time to time so that it accurately reflects our practices, services, regulatory environment, and data-collection principles.

When material changes are made, PSF will post the revised Policy on its website and update the modification date shown on this page.

Questions or comments about this Privacy Policy, your personal information, or services provided by Puget Sound Firearms may be directed to: